Alice

Client: Alice ✴ 2022

Cliente: Alice ✴ 2022

WE DESIGNED THE LOGO AND WEBSITE FOR ALICE, SPANISH MANUFACTURED AND SUSTAINABLE CLOTHING BRAND.

Alice is a clothing brand of slow fashion, handmade with quality, sustainable fabrics and natural fibers. Therefore, we wanted to represent this philosophy in the logo with a delicate and simple yet modern typography.

The website continues the proposal through manual illustrations that accompany the philosophy of the same. As well as the change of typography in the titles to a more handwritten one, highlighting once again the idea of craftsmanship.

La página web continúa la propuesta a través de unas ilustraciones manuales que acompañan la filosofía de la misma. Al igual que el cambio de tipografía en los títulos hacia una más manuscrita, resaltando una vez más la idea de artesanía.

The color palette represents the aesthetics of the brand with powdery nude tones. This selection of colors transports us to the tranquility of nature and craftsmanship, as Alice returns to her origins by manufacturing the garments herself at home.